There’s something magical about photography. It does more than just take a picture. To me, as it is to a lot of people, it’s a form of expression and therefore translates into a passion. Which leads me to keep updated with current technologies own various types of cameras. People often come up to ask me for advice on which camera is the best; and I simply reply, “the one that you have”
For instance, everyone aspires to own a DSLR for various reasons. Sometimes, its because it makes one look like a serious and ‘professional’ photographer. Interestingly, the trends have started to change, in fact gradually moving away from the DSLR to smaller and more compact cameras. Even phone cameras are creating a huge wave in the market. iPhone photography, now known as Iphoneography, is becoming extremely popular on Instagram and other photo sharing communities. It’s no surprise that legendary lens-maker Zeiss announced iPhone lenses recently. Check out exolens.com and explore the great lenses made especially for phones. Besides Exolens, there’s a pretty big market out there with more lenses for iPhone and leading Android phones.
Moreover, there are several pocket friendly point and shoot cameras that are posing a threat to DLSRs. Cameras with micro four-thirds are gaining momentum too. A micro four-thirds camera is smaller and lighter, can take videos using viewfinder, have smaller sensor size for deeper depth of field, stabilizes the image as it comes without a mirror etc. In short no less effective than a DSLR. I, for instance prefer to carry my Sony Alpha 7S camera with me, so in case I spot something on the way, I’m ready to capture it.
With the advent of popular content sharing websites such as Facebook, Instagram, Twitter, Snapchat and many others, photographs have become a definition for the youth and their lives. Moreover, there’s an obsession to share experiences instantly. Its all boiling down to speed, convenience and ease-of-use without compromising on the quality of image and photography itself.
As customers, each of us have different needs and purposes, along with varied buying power and behavior. Camera manufacturers such as Nikon, Sony, Canon, Fujifilm and others have recognized the difference in needs and have developed equipment that fulfil them. Today, its no longer about how big a camera is, but about the greatness of the compact one. These small wonders are truly taking over the world!