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There are many benefits to having your own blog. It can allow you to become an affiliate marketer, attract clients if you are a freelancer, or make money via digital advertisements. However, if you never set up a blog before, then it’s best to start with a free service like WordPress or Blogspot. This way, you can learn the fundamentals first and take your time, and once you are ready, you can launch a full-fledged professional blog by registering a domain name and picking any of the popular domain services like GoDaddy or Bluehost.
In this blog, we will take a look at how you can create a free blog on Blogspot which is one of the oldest and simplest blogging platforms on the web. Just follow these steps:
- Visit www.blogspot.com and click “Sign In” to log in using your Google account. Don’t worry if you don’t have an account yet. You can easily create one by clicking “create account”
- Enter the name of your blogger profile which will be displayed with your blog posts. Click “create blog”
- Click “create new blog” on the next page which will then open a window asking your blog’s details including the title, address, and theme. The title is the name of your blog, the address is the blog address that will be used to open your blog on a web browser (example: www.myblog.blogspot.com), and the theme is the overall visual presentation of your blog. Make sure that you pick a creative and unique blog name and that’s also easy to remember. The same goes for the blog address i.e. the domain address (for help, read smart tips on choosing a winning domain name). As for the theme, you want one that fits the kind of blog you want to create in terms of aesthetics and usage. Once you are done, click “Create Blog!”.
- Your blog is now active and ready. However, you need to make a few changes before you start writing new posts. For this, check the left section of the dashboard, select options like layout, theme, settings, etc. to change the User Interface for your blog so that it looks the way exactly you want it to look and that the navigation is also as smooth as possible. Once you are done, you can click “new post” to write your first blog post.
Things to Remember
The steps above will help you to launch a free Blogspot blog within a few minutes. However, just launching a blog isn’t enough. There are several things that you should remember if you want your blog to be actually successful and popular:
The Basics
Assuming you haven’t tried serious blogging before, it’s important that you learn the basics of writing blog posts fast and effectively. This will help you to find some of the most amazing topics for your blog and also how to cover them in blog posts in a proper manner.
Branding
There are over 150 million blogs on the Internet. So, saying that there is a lot of competition would be a massive understatement. That said, with top-notch branding, you can make your blog stand out.
The first thing you want to do is create a unique and attractive logo. For that, you can just use a free logo maker which is basically an online tool that allows you to create professional-quality logos for blogs, websites, etc. in a matter of minutes. All you have to do is enter your blog’s name, select the fonts and colors you want in the logo, and select some of the sample designs that you prefer for your own logo. Once that’s done, the logo maker can create the logo for you.
Apart from the logo, you also want to select a few colors that you want to stick to for your blog’s visuals, social media accounts, etc. as they will become a part of your brand. You should also decide what kind of tone you want for your blog (tongue-in-cheek, formal, educational, etc.) and ensure that all your blog posts are written in the same tone.
Marketing
To make sure that your blog reaches as many people as possible, you should try to market it in several ways. For starters, you should create new accounts on Facebook, Instagram, Twitter, etc. and gain followers and fans there.
You should also set up a newsletter system on your blog through which you can send your subscribers important updates every week or month via emails. Other than that, guest blogging is also a good option to consider as it can let you connect to the users of other famous bloggers.
Blogging Your Way to Success
Many budding bloggers set high expectations when they launch their blogs. However, for most of them, success comes slowly. This is why it’s important that you keep your own expectations in check and continue writing new and interesting blog posts on a regular basis without caring too much about the performance. You may not get as many visitors as you would want during the first few weeks or even months. However, if you stay determined and create blog posts that are better than the previous ones on a consistent basis, then you can get success for sure. Good luck!